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Borgman Makes Online Auto Shopping in West Michigan Easier with B-Express

Borgman Ford in Grand Rapids is making it easier than ever for West Michigan auto shoppers to buy online! We're proud to introduce our B-Express Digital Guided Buying process: a series of tools that let you complete most of your vehicle-buying journey from the comfort of your home. With these new tools, you can explore purchase options, financing, and spend less time on paperwork. It's easy to do research, ask any questions, and even make the purchase completely online. You can play with payments and incentives, evaluate your vehicle's trade-in value, save your work, and then schedule a visit for a test drive. If you choose, the entire deal can be completed entirely online. No matter which route you choose, you will have immediate access to our team of knowledgeable professionals to make sure your questions are answered and guide you through the entire process. Below, we've highlighted the key features of B-Express: Chat with a Real Sales Rep Online throughout the process if desired Explore Payment Options Value Your Trade Apply for financing Choose an Extended Service Plan (ESP) Complete Paperwork Buy Online Get live HELP any time you want! For more information, check out our new B-Express Page or take a look at our vast Online Inventory to get started today. B-Xpress is one more reason that Borgman is the Best in West!

Off Roading? No problem. Ford Ranger Can Get You Back.

If one of the reasons you own a Ford Ranger is to roam the wild off-road world, this news may be breaking to you: Ford’s Breadcrumbs technology gives you a path to find your way back safely without fret. Off-road adventuring just became navigationally stress-free, so you can focus on being in the moment, not remembering landmarks. The Breadcrumbs feature is part of the SYNC 3 Navigation system, and when enabled, uses satellite technology to drop a virtual pin every second while off pavement. When the adventure is over, the driver simply follows the path back to their starting point, making the return to civilization now the easiest part of out-of-bounds excursions. See exactly how it works in the Ford video below: Breadcrumb technology is included in the new Ford Ranger’s navigation system, and is available on XLT, Lariat, and any Built Ford Tough truck that’s sporting the SYNC 3 and navigation technology. Other Off-Road Features If you’re serious about your off roading, consider equipping your Ford truck with the Fx4 Off-Road package, which includes Terrain Management System for vehicle adaptation and performance perks, Trail Control to keep you running the show, and electronic locking rear differential. The winch-capable front bumper is also available for extreme hauling, and the Ford leveling kit for flawless ground clearance. We're Your Go-To Ford Ranger Dealer in Grand Rapids All of us at Borgman Ford know how important lifestyle is in your vehicle purchase. Don't hesitate to ask us questions about capability, features, and options for your desired vehicle. If you're considering a Ford Ranger in your future, check out our inventory for the Best in the West deals and specials, and head in for a test drive. Don't hesitate to contact us with any questions. We'll see you soon!

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Ford and McDonald's Team Up to Make Sustainable Plastic with Coffee Beans

Borgman Ford in West Michigan proudly stands with Ford on their quest towards a more sustainable future and reducing their carbon footprint. Being headquartered in Michigan themselves, we applaud their efforts for being good stewards of our environment and actively finding ways to help keep Michigan beautiful for generations to come. Most recently, Ford joined forces with McDonald's to produce a bio-plastic for vehicle parts made from coffee beans, making up important parts like headlight housings. When we think of eco-friendlier vehicles, our attention tends to shift toward the vehicle's fuel economy and emissions. While Ford has made great strides in those areas and it's certainly an important piece of the puzzle, Ford also makes it clear that the materials and processes that go into producing a vehicle are equally important. In this latest article from the Official Ford Media Center, you can read more about this new coffee-based plastic, how McDonald's is making it possible, and watch a fun video. Check it out below! Double Shot Of Sustainability: Ford And Mcdonald’s Collaborate To Convert Coffee Bean Skin Into Car Parts Ford Motor Company and McDonald’s USA will soon be giving vehicles a caffeine boost by using part of a familiar staple in the morning routine, coffee beans, in vehicle parts such as headlamp housing. Every year, millions of pounds of coffee chaff – the dried skin of the bean – naturally comes off during the roasting process. Together, Ford and McDonald’s can provide an innovative new home to a significant portion of that material. The companies found that chaff can be converted into a durable material to reinforce certain vehicle parts. By heating the chaff to high temperatures under low oxygen, mixing it with plastic and other additives and turning it into pellets, the material can be formed into various shapes. The chaff composite meets the quality specifications for parts like headlamp housings and other interior and under hood components. The resulting components will be about 20 percent lighter and require up to 25 percent less energy during the molding process. Heat properties of the chaff component are significantly better than the currently used material, according to Ford. This is the first time Ford has used coffee bean skins to convert into select vehicle parts. “McDonald’s commitment to innovation was impressive to us and matched our own forward-thinking vision and action for sustainability,” said Debbie Mielewski, Ford senior technical leader, sustainability and emerging materials research team. “This has been a priority for Ford for over 20 years, and this is an example of jump starting the closed-loop economy, where different industries work together and exchange materials that otherwise would be side or waste products.” You can read the full story by visiting Media.Ford.com. Shop New Ford Vehicles with Sustainable Plastics at Borgman Ford in Grand Rapids, MI If you're looking for a Ford Vehicle this holiday season and want to support an automaker with a strong commitment towards sustainability, visit Borgman Ford in Grand Rapids today! We've been helping auto shoppers in West Michigan find the Ford of their dreams since 1960, and it would be our pleasure to help you find yours. While we have plenty of fuel-efficient vehicles to choose from including Ford Electric Hybrids, every New Ford Vehicle on our lot has an assortment of materials made from unexpected sources like soybeans, recycled water bottles, and more. Our friendly and knowledgeable staff will be more than happy to answer any questions you may have, but will never pressure you into a sale. Take a look at our vast inventory online, check out our Manager Specials, and schedule your test drive today. Come see why we're the Best in the West!

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West Michigan's Largest Selection of 2019 Ford F-150 Trucks

Huge Holiday Savings of up to $15,000 Off MSRP on 2019 Ford F-150 Trucks The holidays are here! If you're looking for a Built Ford Tough truck to conquer Michigan's winter weather, or put a new set of keys beneath the tree, stop by the Borgman Ford showroom in Grand Rapids today! We have the largest selection of Ford F-150 Trucks in West Michigan with the lowest prices of the year during our Year-End Countdown, so hurry in and test drive your favorite today. During our Year-End Countdown, you can save up to $15,000 or more off MSRP depending on the truck you choose. With over sixty 2019 Ford F-150s on the lot, there's sure to be one that fits your needs, tastes, and budget. You have plenty of options when shopping: two seats or up to six with the Super Crew, towing packages, 4X4 axles, and bigger engines, or appearance, convenience, and comfort features like navigation, heated seats, 20" Wheels, leather, and more. We also stock hard to find packages and editions of the 2019 Ford F-150 including the Great Lakes Edition and Pure Michigan Editions, each with supple, custom leather and embroidery. Whether you're hauling snowmobiles, tools and equipment for work, or just like the ride-height and comfort of a pickup, we have a truck that fits the bill at a price you'll love. Hurry in, because with these prices, our stock of Ford Trucks won't last long and all offers expire December 31st! Take a look at our expansive 2019 Ford F-150 Inventory online and schedule your test drive today! Our staff is here to help you find the truck of your dreams, ensuring all your questions are answered and that you're paired with a Ford F-150 that's best suited to your adventures. However, we will never pressure you into a sale and make the extra effort to make sure you understand everything before signing. For the biggest savings on specific inventory, remember to check out our Manager Specials too! Come to see why Borgman is the Best in the West!

Give The Gift of Remote Start with the Borgman Service Center

While the West Michigan winter weather is undoubtedly beautiful to look at it, the cold weather adds challenges to a morning commute. Features of New Ford Vehicles such as heated windshield wipers, steering wheels, and seats certainly make travel more comfortable, there is nothing like climbing into a vehicle that's already warmed up and ready to go in the morning. With the holidays coming up and the weather getting frightful, adding remote start to someone's vehicle makes a perfect gift for someone (or yourself!) Better yet, the experts at the Borgman Service Center in Grand Rapids will ensure that the installation is done correctly and in a timely manner so you can get right to enjoying your warm car during the frigid West Michigan mornings! Added Comfort and Safety in the Cold Weather It's a good idea to warm your car up a few minutes before driving in the winter both for comfort and mechanical reasons. If you don't have a heated garage, getting out to run the vehicle adds another task to what's surely a busy morning. Remote start lets you do this with the push of a button without leaving your home. Apart from the comfort of driving a warmed vehicle, pre-warming with remote start also adds the benefit of safety to your morning drive. If you've ever driven with the vents still blasting cold air while trying to manually clear the windshield of fog or frost, you know how nerve-wracking and unsafe it is. Remote start gives the climate control a chance to warm up while you're still inside sipping coffee, and many newer Ford vehicles even have programmable climate control settings for when the vehicle is started. Better yet, that pile of snow will be easier to remove from the warmer hood and windows when it is time to leave! Your Engine Will Also Love Remote Start Back in the days of the carburetor, warming up a cold vehicle was mandatory before you start driving. Thankfully modern vehicles with their complex engine management systems can get going after almost immediately, but that doesn't mean it's good for them. Running the engine at idle for five to ten minutes helps it last much longer in multiple ways. First, it warms the engine block itself, making fuel more combustible and motor oil thinner. As the motor oil warms, it has an easier time getting into all of the places it needs to go to keep everything lubricated. Second, under the hood is a complex network of rubber tubes and seals that are brittle and prone to cracking in the cold. As warm coolant moves through some of these, the rubber becomes more flexible and therefore, able to expand and contract as the engine is put under varying amounts of load - meaning accelerating or going up hills. Remote Start Can Help During The Summer Too We know it's an odd time of year to be thinking about this, but remote start helps cool down a hot car in the summer months too! With programmable climate control, you can get the air conditioning going before it's time to leave the beach or the unshaded parking lot at your work. It's a feature that can be used in any season, not just during the winter months! Add Remote Start to Your Vehicle at the Borgman Service Center in Grand Rapids Today If you're considering adding remote start to your vehicle, or are thinking of giving it as a gift, trust the experts at the Borgman Service Center. We'll make sure the work is done right the first time and that every cold West Michigan morning is paired with a warm vehicle ready for the day. Check out our Service Specials and Schedule Your Appointment online today. If you have any questions, our friendly and knowledgeable staff is here to help so please feel free to Contact Us. Come see why we're the Best in the West!

Watch the Unveiling of Ford's All-New, Fully-Electric, Mustang-Inspired SUV

Borgman Ford is beyond excited to share the news about Ford's upcoming all-electric SUV. On November 17th, 2019 Ford unveiled the new, Mustang-Inspired SUV, the Mustang Mach-E via livestream, with reservations opening right after! Learn more here: https://www.ford.com/suvs/mach-e/2021/ If you can't wait to get behind the wheel of one and ditch gas stations for good, visit us to and reserve yours. The Borgman Ford team will be happy to help West Michiganders customize their all-electric Ford SUV and be among the very first to drive one when they arrive later next year. With Ford and electric vehicle fans alike eagerly awaiting more details about this new ground-breaking SUV, the livestream answered a number of questions circulating around the web. Watch a recording of the Livecast here: https://www.youtube.com/watch?v=o0F9Uktpgtk. If you're curious about what it'd be like to own and drive an all-electric vehicle, we tackled some common misconceptions and highlighted key benefits of making the switch on our new page: Why Buy an Electric Vehicle. If you'd like to do some further research, we've created dedicated pages for available or upcoming Ford Hybrid & Plug-In Electric Vehicles. Check out our Think Electric page to learn more and visit Borgman Ford today for a test drive or with any questions. Our highly-knowledgeable and friendly staff are here to help you. Come see why we're the Best in the West!

Worktrucks Names the 2019 Ford F-550 Chassis Cab the Commercial Truck of the Year!

Borgman Ford Commercial is pleased to share with businesses and fleet managers in West Michigan that the Ford's Super Duty chassis was named by Worktruck as their 2019 Commercial Truck of the Year! Worktruck is an online publication and dedicated resource for vocational truck fleets, providing helpful advice and insight for people who rely on commercial vehicles for their business. Worktruck selected the Ford F-550 Super Duty Chassis Cab for a reason: it's high-strength, military grade, aluminum-alloy body that’s lighter than steel yet incredibly strong. These changes sacrifice zero capability as Ford contributed over 12 million miles of testing the rugged hauling and towing capability before launching the 2019 Chassis Cab. With a 12,750-lb maximum payload, the Super Duty delivers the best-in-class. Beneath the hood of the Ford Super Duty Chassis Cab, your choice of a 6.2L Flex-Fuel V8 or a 6.8L Triton V10 gas engine will deliver the everyday toughness you dream of in a Ford, and the heavy-duty Power Stroke Turbo Diesel V8 engine can handle everything else you didn't think was possible. These are paired with the highly capable TorqShift 6-Speed Automatic Transmission, complete with heavy-duty gears capable of handling the steep demands of these powerful engines. The truck may also be equipped with features like live drive power takeoff for accessories and SelectShift for locking out overdrive and eliminating "gear hunting." In addition, the Ford Super Duty Chassis Cab comes available with optional factory-installed upfitter switches and resources, to save you money and time while having your truck customized for the job. To explore the full power and capability of the 2019 Ford F-Series Super Duty Chassis Cab, visit the Borgman Commercial Vehicle Center in Grand Rapids today! Our highly-knowledgeable and friendly staff would be delighted to show you all of the features and rugged construction during a demo, but will not pressure you into any kind of commitment until you've made a decision. Our experts can also help you navigate all of the financing options exclusively for businesses including Ford Commercial Lines of Credit and Ford CommerciaLease programs. Take a look at our Online Inventory today, Contact Us with any questions, and come see why we're the Best in the West!

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Borgman and Love INC Team Up This Season to Help West Michiganders In Need

Borgman and Love INC Team Up This Season to Help West Michiganders In Need Borgman Ford strongly believes that being a part of a community means giving back to those within it who need a helping hand. That's why we've teamed-up with Love INC in Grandville this year: to make sure everyone will have enough to eat during the coming Thanksgiving holiday. For every vehicle sold during the month of November, we will donate a turkey to a family who needs one. If you've been thinking about shopping for a New or Used Vehicle before the snow flies or know someone who does, keep Borgman in mind! Not only will you get a Fair Trade Deal at along with our unparalleled customer service, you'll also be helping a feed a family in need. If you have any questions, don't hesitate to call us or send us an email - our staff will be more than willing to help. We hope to see you soon, and happy thanksgiving! Love INC provides seven area churches with food for families in the Hudsonville, Jenison and Grandville community. As a Christian movement of churches working together, Love INC transforms the lives of those in need by ministering the love of Christ through providing basic necessities such as non-perishable food and personal care items. Read more about them and their mission by visiting LoveInTheNameOfChrist.org.

Win a New 2019 Ford F-150 + VIP Trip To Las Vegas for the PBR World Finals!

At Borgman Ford, we value the importance of sports as well as the fans that support them! Ford’s Hall of Fans provides fan with exclusive rewards and even access to some of the biggest events in the sports world! This month, Ford is giving fans a chance to win a NEW 2019 Ford F-150 + a VIP trip to Las Vegas to watch the PBR World Finals! All you have to do is visit here and fill out a simple survey. Afterwards, tell us why you deserve to be in Ford’s Hall of Fans! No purchase necessary. Must be legal U.S. Resident 21 or older. Promotion consists of sweepstakes and contest. Sweepstakes ends 10/27/19; contest ends 10/06/19. Sweepstakes winner and contest finalists must attend world finals, 11/06/19. For prize, entry and eligibility details, see official rules for the sweepstakes and official rules for the contest. Sponsor: Ford Motor Company. Not sponsored by PBR. © 2019 Ford Motor Company. Privacy Policy | Your CA Privacy Policy

Introducing the All New 2020 Ford Escape

Borgman Ford is excited to share the all-in-one, go-anywhere and do-anything 2020 Ford Escape. Fit for the lifestyles in any combination — if you’re a city dweller who likes weekends at the cabin, a sport enthusiast, or a family with endless errands and events to attend, the 2020 Escape has a model that’s fit for you. Below are some of the key highlights that make this release even better than last years. Stop by and take one for a spin to see for yourself! Lighter + More Spacious Built for comfort, this model is 200lbs lighter than last year’s escape due to the lightweight, yet stronger steel skeleton. High-strength boron steel keep the subframe built for safety, while the driver-inspired improvements add room and luxuries that make driving a delight. The rear passengers have more adjustable leg room ,and the rear cargo can extend up to 6 inches for a total of 37.5 cubic feet of storage space. Multiple Driving Modes Switch effortlessly from Normal, Eco, Sport, Slippery, and Snow/Sand driving modes. These options give the driver even more control and can tailor the ride for the smoothest, most efficient commute possible. The Hybrid engine models have four modes that allow you to switch between Auto EV, EV NOW, EV Later, and EV Charge — with EV Charge, you can charge while driving! All-Inclusive Tech Outfit It’s better than ever. Designed for an incredible user experience, the 2020 Ford Escape has all the high-end driver-assist technologies available including Active Park Assist 2.0, Evasive Steering Assist, Ford Co-Pilot360, Pre-Collision Assist, Automatic Emergency Braking, Blind Spot Information System, Cross Traffic Alert, Lane Keeping System, Rear View Camera, and High Beam Headlights. Take a 2020 Ford Escape for a Spin Stop by Borgman Ford anytime to take this new luxury for a drive. Borgman Ford in Grand Rapids has been serving customers Fair and Square Deals since 1960. We'd be happy to show you all the new features and help you build choose between the S, SE, SE Sport Hybrid, and Titanium trims! If you are shopping for a new SUV like the 2020 Ford Escape in West Michigan, head over to our lot today. To see what we have in stock, check out our inventory online. Come see why we are the Best in the West!

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Ford Co-Pilot360™ Helps the Backseat Driver be at Ease

We all know someone who backseat drives, but there may be a solution to put EVERYONE at ease! Borgman Ford in Grand Rapids, MI is happy to be part of Ford’s newest driver-assist technology. Ford's Co-Pilot360 can not only boost the confidence of drivers, but also put backseat drivers at ease by lending support while navigating the road. This system will provide Pre-Collision Assist with Automatic Emergency Braking and Blind Spot Information System that will also provide a traffic alert. These features will keep the drive in control while helping reduce collision risks and making the driver more equipped in certain driving situations. When Ford teamed up with sociologist, Dr. Jess Carbino, they discovered that backseat drivers can do more harm than good to the state of those inside the vehicle. Carbino stated, “For a lot of drivers, constantly getting advice from passengers is more than just annoying, it’s stressful. The Ford Co-Pilot360 helps encourage trust during the drive and can help create a more relaxed, collaborative atmosphere in the car.” The findings of this study actually contradict the common belief of technology interfering with human interaction. This technology will take the navigating burden away to allow more focus on enjoyable aspects of the car ride and relieve tension between driver and backseat driver. Chris Billman, Ford Co-Pilot360 engineering manager, said with a chuckle, “Certainly the intent of Ford Co-Pilot360 Technology was not to eliminate backseat driving. But hey, if we can help in that way too, that’s great!” When in the area, don’t forget to stop by Borgman Ford in Grand Rapids to check our our newest inventory of vehicles with the Co-Pilot360 navigation system! To see what we have in stock, check out our inventory online. Come see why we are the Best in the West! Vehicles with Co-Pilot360™: 2019 Fiesta 2018 Focus 2020 Fusion 2020 Mustang 2019 Taurus 2018 Ecosport 2019 Escape 2019 Transit Connect 2019 Edge 2019 Flex 2020 Explorer 2019 Expedition 2019 Ranger 2019 F-150 2019 Transit 2019 Super Duty

The Iconic 1968 Ford Mustang GT From the Film “Bullitt” to be Auctioned

Image by Joe Ross from Lansing, Michigan - 1968 Ford Mustang "Bullitt" display -- 2018 North American For all the Borgman Ford classic Mustang lovers in the Grand Rapids area, there is now a chance to own the iconic 1968 Ford Mustang GT driven by none other than the “King of Cool” himself, Steve McQueen! This car that was kept hidden for over 40 years and then reemerged in January 2018 at the North American International Auto Show in Detroit. Now, news is that the legendary Ford Mustang will be auctioned at Mecum, the world’s largest collector car auction, in January at Kissimmee 2020. McQueen’s Bullitt is now racing to the top as one of the most valuable American made cars ever sold at an auction. The legendary Mustang was one of two that filled the role in the film. It is known as the “hero” car and represents one the arguably best iconic car chase scenes in history. After the film concluded, it was thought to have been sold to a private buyer and lost in history. However, when celebrating the 50th anniversary of “Bullitt” just last year, the vintage Mustang made quite the memorable appearance. Thought by many as the most recognized and celebrated classic Mustang, this vehicle still remains a very unique and timeless elements from the film. The Mecum Monterey 2019 announced that the car’s offering will be on Jan. 2-12 Kissimmee 2020. For more information, click here. Don’t forget to stop by Borgman Ford in Grand Rapids to check our our newest inventory of Mustangs! To see what we have in stock, check out our inventory online. Come see why we are the Best in the West!

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