Borgman Commercial is pleased to announce that Ford will be investing another $1.2 billion into their Michigan infrastructure – representing their commitment to Michigan’s workers, our economy, and in preparation for the future of the automotive industry.
This massive investment will be split between three different facilities in Michigan. The money will create or retain jobs in the state, pave the way for the New Ford Ranger and Bronco, and support the company’s push towards solving the future’s mobility challenges.
In this article originally published in the Official Ford Media Center, we can get a closer look at the three Michigan facilities and how this investment will help them improve the next generation of Ford vehicles.
Here are some excerpts from the article:
Ford Motor Company is investing $1.2 billion in three Michigan manufacturing facilities to strengthen its leadership in trucks and SUVs and support the company’s expansion to an auto and mobility company.
Ford is investing $850 million in Michigan Assembly Plant to retool the plant to build the all-new Ford Ranger and Ford Bronco. Employees at Michigan Assembly Plant will begin building Ranger at the end of 2018 and Bronco in 2020.
The company also plans to create or retain 130 jobs and invest $150 million to expand capacity for engine components for several vehicles, including Ranger and Bronco, at Romeo Engine Plant in Michigan.
In addition, Ford is investing $200 million for an advanced data center to support the company’s expansion to an auto and a mobility company. It is the second of two new data centers Ford is building in Michigan, as the company expects its data usage to increase 1,000 percent – driven by manufacturing and business needs and new mobility services, such as more connected, autonomous and electrified vehicles.
In the past three months alone, Ford has announced $1.9 billion in new investments in Michigan. During the past five years, Ford has invested $12 billion in its U.S. plants and created a total of nearly 28,000 U.S. jobs.
Ford builds more vehicles in the United States and employs more hourly U.S. workers than any other automaker.
New Ranger and Bronco at Michigan Assembly
The work to transform Michigan Assembly Plant begins next May. Following the same pattern used during vehicle changeover at Dearborn Truck Plant in 2014, Michigan Assembly will take just four weeks to remove and reinstall the tooling necessary to build the all-new Ford Ranger and Ford Bronco.
Expanded capacity at Romeo Engine
Romeo Engine Plant produces engines for Ford Super Duty, E-Series, Ford Shelby GT 350 Mustang and Shelby GT350R Mustang, along with components for F-Series, Mustang, Explorer and Edge. This investment adds capacity and tooling for components for an additional engine when the plant begins its transformation in early 2018.
You can read the full article by visiting Media.Ford.com
Borgman Commercial is proud to provide high-quality Ford Work Trucks for West Michigan businesses. Ford has made an effort to keep jobs in the U.S. and Michigan, and their commitment to our state’s economy has not gone unnoticed. If you’d like to add some Ford Work Trucks to your fleet of vehicles, check out our commercial inventory or stop by for a visit! Our staff will be happy to answer any questions you may have and find you the best possible deals on both Ford Commercial Vehicles and any upfits you may need.
Borgman Ford is eagerly anticipating the arrival of the 2018 Ford Edge to our showroom in Grand Rapids this fall. However, one of the things we’re most excited about is the recently-announced SEL Sport Package for the 2018 model. This new suite of options will offer even more choices for West Michigan drivers looking to cruise in both comfort and style!
This article originally published in the Official Ford Media Center gives us an inside look at the new SEL Sport Package for the upcoming 2018 Ford Edge, including the stunning new finishes and interior. Here are some excerpts from the article:
The 2018 Edge SEL Sport Appearance Package gives customers a stylish new way to personalize their Edge.
This new addition to the SEL series offers a sportier look inside and out, and boasts features like a cloth interior and high-tech capabilities. It offers more choice in the Edge lineup, which includes SE, SEL, Titanium and Sport series.
“Our SEL Sport Appearance Package on Edge is an opportunity to provide customers with a vehicle that meets their high expectations while giving them more choice,” said Edge brand marketing manager Angela Canales. “Being thoughtful about design and feature combinations means we’re giving them the look and the technology they’re after at an affordable price.”
The new Edge SEL Sport Appearance Package combines premium interior materials with available SEL features including SYNC® 3 with Android Auto and Apple CarPlay compatibility, premium audio, rear camera and reverse sensing system. Additional available features include a panoramic vista roof, black roof rack side rails, navigation, blind spot monitoring system and hands-free power liftgate. The package also includes:
- Unique 10-spoke 19-inch Magnetic Metallic-painted wheels
- Magnetic Metallic-painted grille surround
- Magnetic Metallic-painted mirror caps
- Magnetic Metallic-painted rear spoiler
- Magnetic Metallic-painted front and rear skid plates
- Blacked-out headlamp bezels
- Blacked-out side window trim
You can read the full article by visiting Media.Ford.com.
Looking for a New Ford Edge to call your own? Visit Borgman Ford in Grand Rapids, MI and check out our huge selection of New Ford Edge SUVs! If you see something you like, feel free to visit us and go for a test drive! Our friendly and knowledgeable sales staff will be happy to answer any questions you may have about the Ford Edge, or any other SUV on our lot. We hope to see you soon!
Borgman Ford always keeps an eye out for the latest and greatest advances made by Ford in “Green Technology.”
To help Grand Rapids and West Michigan drivers reduce their effect on the environment, Ford has made strides in fuel efficiency and found clever uses for recycled plastic.
However, today’s announcement wasn’t just about the eco-friendly tech in the upcoming 2018 Ford Focus Electric, it was also about the new color: Outrageous Green Metallic.
In this article published in the Official Ford Media Center, you can read more about the development of this wild new paint option, as well as how the team at Ford Motor chooses the paint colors for their vehicles.
Here’s an excerpt from the article:
For Ford’s color and materials design team, inspiration is everywhere. Thinking about the visual and tactile elements that will help define future vehicles, Barb Whalen, Ford color and materials design manager, and her team tap into everyday experiences to predict future trends to deliver a vibrant and diverse pallet for customers.
“Designers are encouraged to experience a feeling, bring it to the team, then collectively brainstorm ways to bring it to life through a paint color or material for Ford vehicles,” says Whalen. “Outrageous Green Metallic is a unique shade, symbolizing modern renewal and a reconnection with nature, then finished with a special tinted clear coat to give the color depth and vibrancy.”
Challenged to think about the “why,” the Ford color and materials team works to answer why a particular color is important, why now, and why this color as opposed to another. Many colors seen today were inspired from beautiful places in nature, with trends often predicted two to three years into the future.
These trends can be influenced by everything from changing lifestyles, psychological and societal emotions, to consumer hobbies and passionate interests. Unusual sports gear, ropes, anodized finishes, plastics gear and accent fabrics provide inspiration for Ford vehicle exteriors and interiors.
You can read the full article by visiting Media.Ford.com
In more recent years, Ford has been making an enormous push to “Go Green,” whether that means making their vehicles more efficient, finding clever new uses for recycled materials, or other ways to lessen their impact on the environment.
If you’re looking for a way to get around Grand Rapids in style while reducing your carbon footprint, check out our selection of New Ford Hybrid & Electric vehicles, and stop by our showroom for a test drive!
Borgman Ford has some exciting news for Ford Truck & F-150 fans across Grand Rapids and West Michigan. J.D. Power has named the Ford F-150 as the recipient of their 2017 Vehicle Dependability Study Award for large light duty pickups.
This award just reinforces why customers all over Grand Rapids and the U.S. choose the Ford F-150 – they value its lasting durability and unmatched toughness.
Here is an excerpt of the announcement in the Ford Media Center:
American truck owners who value Built Ford Tough pickups are taking in some more great news today: Ford F-150 is J.D. Power’s 2017 Vehicle Dependability Study award recipient for large light duty pickup. Ford research shows F-150’s dependability – paired with its capability and toughness – is a key differentiator for the truck over the competition. Truck shoppers say they prioritize a pickup truck’s quality above all other attributes.
“All customers demand quality vehicles, and truck customers depend on toughness and reliability most of all,” said Bennie Fowler, Ford group vice president for quality. “That’s why Built Ford Tough is much more than a slogan. It’s how we develop the F-150 and how we deliver on our promise to customers to continuously improve America’s favorite pickup truck.”
You can read the full article by visiting Media.Ford.com
The Ford F-Series has been the best-selling truck in America for 40 straight years, and Borgman has been serving West Michigan with fair and square deals for every single one of them and then some.
If you know the value Ford Tough vehicle and your job, hobby, or lifestyle depend on it, stop by the Borgman showroom in Grand Rapids, MI to check out our huge selection of Ford F-150 Trucks, and feel free to stop in and test drive your favorite!
Ford Is Experimenting With 3D Printing In Hopes Of Making Cars Lighter & More Personalized
Over here at Borgman, we are continually amazed by some of the things being cooked-up and tested by Ford’s research & development teams, and what they could mean for Ford customers in Grand Rapids, MI in the present and future.
This latest feature is about them exploring the use of 3D printing, what makes it better than traditional prototyping, and further down the road, if car buyers could one day personalize certain pieces of their Ford Vehicles.
This article from the Official Ford Media Center explains more about the process and advantages of 3D printing car parts. Here are some excerpts from the article:
Ford Motor Company is exploring how large-scale one-piece auto parts, like spoilers, could be printed for prototyping and future production vehicles, as the first automaker to pilot the Stratasys Infinite Build 3D printer.
Capable of printing automotive parts of practically any shape or length, the Stratasys Infinite Build system could be a breakthrough for vehicle manufacturing – providing a more efficient, affordable way to create tooling, prototype parts and components for low-volume vehicles such as Ford Performance products, as well as personalized car parts. The new 3D printer system is housed at Ford Research and Innovation Center in Dearborn.
“With Infinite Build technology, we can print large tools, fixtures and components, making us more nimble in design iterations,” said Ellen Lee, Ford technical leader, additive manufacturing research. “We’re excited to have early access to Stratasys’ new technology to help steer development of large-scale printing for automotive applications and requirements.”
3D printing is not yet fast enough for high-volume manufacturing, but it is more cost efficient for low-volume production. Additionally, minus the constraints of mass-production processes, 3D-printed parts can be designed to function more efficiently.
You can read the full article by visiting Media.Ford.com
Through innovations such as this, Ford remains on the cutting edge of efficiency, safety, comfort, and convenience, and Borgman has been a proud home to their vehicles since 1960. This article gives us a glimpse into the future, but past projects like this one are what made the current lineup of new Ford vehicles the best selling brand in America.
If you’d like to see our wide selection of New Ford Cars, Trucks, and SUVs, please feel free to visit the Borgman Ford showroom in Grand Rapids and take one out for a test drive!
Categories: News, New Inventory
Build The Perfect 2017 Ford Super Duty for Landscaping, Construction, Lawn Care, and more with Best-In-Class Towing, Payload, & GVWR!
With spring just around the corner and warmer weather ahead, work trucks are going to be out in full force doing what they do best: moving earth, hauling building material, and carrying equipment, and nothing does it better than the Ford F-Series. The unmatched combination of capability and flexibility of the Ford F-250 and F-350 Super Duty Pickups in particular allow them to get in and get the job done with class-leading payload and towing capabilities. These vehicles also accept a wide range of upfits – further tailoring them to your business.
What do your spring cleanup jobs demand? If it’s raw power you need for towing equipment, the available 6.7L Power Stroke Turbo Diesel delivers with best-in-class torque, engine exhaust braking, and more. Super Duty trucks may also be equipped with class-exclusive trailer reverse guidance, trailer sway control, and trailer tire pressure monitoring right on the dash.
If diesel isn’t your preference, the Ford 6.2L Gas V8 engine still delivers more torque than its competitors. Both of these engines feature tough-as-nails 6-speed automatic transmissions designed to complement their respective engine’s strengths.
The versatility of the 2017 Ford Super Duty Trucks really shines while exploring upfits. Whether you need a bucket lift for your tree trimming service, ladder racks for house painting, or heavy duty tool storage and trailer hitches installed, or something else entirely, talk to us today to explore all of your options.
Right out of the gate, you may choose to have 6 upfitter switches installed in your Super Duty at the factory – ensuring that the upfitting process goes smoothly. After choosing a pickup or chassis cab, Borgman Commercial will leverage our relationships with upfitters all across West Michigan and the Midwest to deliver the best quality workmanship to you at an affordable price.
To get started, Check Our Inventory Online. Please feel free to give us a call, visit the Borgman Ford Commercial Vehicle Center, or Contact Us with any questions.
When people visit the Borgman Ford showroom in Grand Rapids looking for their next Ford Car, Truck, or SUV, one of their top questions – and perhaps a final factor in their decision – is “what does it get per gallon?”
Today, fuel economy has been toward the top of a consumer’s wish list while shopping for a new vehicle. This is especially true for our commercial customers, as they need to weigh the vehicle’s operating cost, which includes fuel economy.
Recognizing this, Ford is making a huge investment in their research & development infrastructure. The company plans to start construction on a new wind tunnel complex to test the aerodynamics of its vehicles with wind speeds ranging from 155 to 200 mph. This article published in the Ford Media Center further details the plans for the new facility.
Here’s an excerpt from the article:
Consumers’ appetite for vehicles with greater fuel efficiency and performance has led Ford to invest in a new aerodynamic testing complex that will house a next-generation rolling road wind tunnel and state-of-the-art climatic chamber. The new facility will come complete with testing advancements that better match the technological development of Ford products – both production vehicles and racing vehicles.
“This investment in new world-class test facilities underpins Ford’s ongoing commitment to advance our capabilities to continue to provide our customers with high-quality vehicles,” said Raj Nair, Ford executive vice president, global product development and chief technical officer.
The new wind tunnel complex will sit on 13 acres next to Ford’s current Driveability Test Facility in Allen Park, Michigan. The complex will house new innovative technology that delivers state-of-the-art real-world driving simulations to advance improvements in fuel economy.
You can read the full article by visiting Media.Ford.com
This is one of the many ways Ford is delivering on their promise to continue improving the quality and efficiency of their vehicles. For Borgman Commercial customers, this new facility will mean that Ford vehicles of the future will continue to out-pace the rest in terms of efficiency and durability, saving them money on fuel costs and maintenance.However, the vehicles you’ll find today at Borgman Ford Commercial still outperform their competition. The weight-saving and high-strength aluminum alloy bodies of the Ford F-Series F-150 and Super Duty Trucks give them an edge, as do engines fine-tuned for performance and economy. Check out our Full Ford Commercial Inventory and please feel free to stop by for a visit or Contact Us with any questions you may have.
It’s Truck Month at Borgman Ford, Grand Rapids Celebrates 40 Years of Ford F-Series Trucks
Borgman Ford Helps Grand Rapids Celebrate 40 years of the Ford F-Series’– The Best-Selling Truck in America
It’s Official: Ford F-Series Trucks have been leading the pack with their unmatched durability, latest tech, and jaw-dropping capability for 40 straight years. To celebrate this monumental achievement, Borgman Ford is bringing back Truck Month and offering huge discounts on America’s Favorite Brand of trucks.
Stop in this month and get up to $10,000 Off the MSRP on a New Ford F-150! This dependable and capable truck features a high-strength aluminum-alloy body that’s more ding resistant and virtually rust proof. Check Inventory
Also, you can save up to $8,000 on a Ford Super Duty pickup – the next level of tough in the F-Series lineup. This truck truly earns its name with a Best-In-Class GVWR of 40,400 lbs., heavy duty suspension, and your choice of two Ford Tough engines: 6.2L Gas V8 or the 6.7L Power Stroke Turbo Diesel V8. Check Inventory
Hurry in for your test drive, these Truck Month Deals are only good while our 2016 F-Series truck models last!
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