Five Fords You Have To See At The Grand Rapids Auto Show

February 02, 2018 · 4 min read

Visit DeVos Place in Downtown Grand Rapids Through February 4th

Looking for something fun to do this weekend? The 20th Annual Michigan International Auto Show is going on now at DeVos Place! Our staff was there at the beginning of the show chatting with local Ford fans about what's ahead, helping present a large sample from the 2018 - 2019 lineup. There were many New Ford vehicles on display, but we wanted to share a few that really stood out this year. Take a look at our list of New Ford Vehicles you don't want to miss during your visit below or Click Here for more information about the Michigan International Auto Show!

The New 2019 Ford Ranger

We were very excited to see this new prototype on display, giving West Michigan truck fans the chance to see it in person well before it makes it's debut next year. The New Ford Ranger features a rugged high-strength steel frame backbone, the proven Ford 2.3L EcoBoost engine, and the class-exclusive 10-speed automatic transmission. If you'd like to receive an email alert when the 2019 Ford Ranger arrives at our showroom.

The New 2018 Ford EcoSport

This is Ford's most recent addition to the SUV lineup and gives drivers who favor smaller vehicles some options they'd normally only find in larger SUVs. For West Michiganders, perhaps the biggest draw to the New Ford EcoSport is the availability of 4WD on a vehicle nimble and dexterous enough for navigating our downtown area. The low price point also makes this an attractive vehicle for younger shoppers along with amenities geared more towards tech-savvy drivers. We already have a 2018 Ford EcoSport in stock, with plenty more on the way. Take a look at our inventory here!

The 2019 Ford Mustang 'Bullitt' Edition

Ford decided to treat West Michigan auto enthusiasts by sending the 2019 Ford Mustang Bullitt Edition to the auto show in Grand Rapids. This limited-edition Mustang pays homage to the 1968 film 'Bullitt' starring Steve McQueen, with design elements of the Ford Mustang from the film translated to the 2019 model. The retro-cool green paint, sophisticated chrome accents, hand-stitching on the interior, and the shiny 'Bullitt' badge all need to be seen in person to be truly appreciated.

The 2019 Ford Edge ST

One of the most welcome surprises from the Detroit Auto Show this year was the 2019 Ford Edge ST, and you'll find one out on display here. At a passing glance, it looks similar to the 2018 Ford Edge SUV, but if you look closer and you'll notice the more aggressive stance, larger wheels, slicker tires, and beefier brakes. The finished model will also boast the most powerful V6 engine in its class with a specially-tuned 2.7-liter twin-turbocharged EcoBoost engine.

The 2018 Ford Shelby Super Snake Mustang

Though it wasn't officially a part of the Ford display, the exhibit it belongs to sits directly next to it. The "Great American Muscle Cars" display shows three sterling examples of Detroit Steel, including this ultra-rare 50th Anniversary Ford Shelby Super Snake Mustang. The monstrous 5.0L V8 with forced induction makes 670 horsepower, though turbochargers can be added to push that number beyond 750. It launches from 0 to 60 mph in 3.5 seconds and makes the quarter-mile sprint in just under 11. This isn't your average Mustang GT!

Bonus: 1908 Ford Model T

After getting your ticket from the box office, you'll immediately see The Gilmore Car Museum's stunning display of antique and classic cars, including a 1908 Ford Model T and a 1928 Ford Model A. It's fascinating seeing these vehicles juxtaposed with the 2018 Ford Lineup, so go check them out and chat with the museum representative!

See Something You Like at the Auto Show? Find it at Borgman Ford!

If you see a New Ford car, SUV or Truck at the Michigan International Auto Show in Grand Rapids this weekend and fall in love, stop by our showroom and take it out for a spin! Our friendly and knowledgeable staff will happily answer any questions you may have about the vehicle, and will never pressure you into buying. In fact, if you feel you need more time with a vehicle to make your assessment, sign up for our Day Trader Program and get a full day to decide!

Remember, if you ever see a better deal on a New Ford, bring it to us and we'll match it. Come see why we're the Best in the West!

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Nov 18, 2024 in Community Events

Help a Family in Need All November at Borgman

We love helping folks at Love Your Neighbor, who take a localized and interdependent approach to serving the Hudsonville, Jenison, and Grandville communities! This holiday, we're hosting a food drive to keep the food pantry at Love Your Neighbor stocked to provide for the families participating in the Life Skills Program. You can help by bringing a bag of non-perishable food items into our service center throughout the month of November. See the image below for some of their most urgent needs, but feel free to stop by or visit their website for more details. Thank you for helping those in need this season!

May 20, 2020 in Community Events

Essential Workers Get The Works Free from Borgman Ford

Borgman Ford salutes our essential workers in West Michigan fighting on the front lines of the COVID-19 outbreak. It is our absolute pleasure to show thanks to them through a new program from Ford. Essential Workers can visit the Borgman Service Center now through June 30th and get "The Works" service package free for their vehicle. To reap the rewards of this program, all eligible customers must be enrolled in the FordPass Rewards Program and will receive enough points to their account to cover the cost of one The Works package. Though you must claim your points before June 30th, 2020, the points may be redeemed at a later date. To be eligible, customers must provide verification of employment such as a badge, pay stub, name tag, business card, an official letter stating essential worker status, or another form of verification that will align with a qualifying job category. With The Works, you will get everything you need to maintain the performance of your vehicle including tire rotation and pressure check, brake inspection, vehicle inspection, fluid top-off, battery test, filter check, plus a belts and hoses check. If you're not enrolled in FordPass Rewards, registration is easy. Simply visit this page and fill out the form. Soon, you'll be earning points for things you do every day, then using them for discounted services at the Borgman Service Center. If you have any questions at all about this program, FordPass Rewards, The Works service package, or anything else, please do not hesitate to Contact Us. Again, we extend our sincerest gratitude to West Michigan's essential workers. Thank you for all that you do, and it'd be our pleasure to serve you.

Nov 01, 2019 in Community Events

Borgman and Love INC Team Up This Season to Help West Michiganders In Need

Borgman and Love INC Team Up This Season to Help West Michiganders In Need Borgman Ford strongly believes that being a part of a community means giving back to those within it who need a helping hand. That's why we've teamed-up with Love INC in Grandville this year: to make sure everyone will have enough to eat during the coming Thanksgiving holiday. For every vehicle sold during the month of November, we will donate a turkey to a family who needs one. If you've been thinking about shopping for a New or Used Vehicle before the snow flies or know someone who does, keep Borgman in mind! Not only will you get a Fair Trade Deal at along with our unparalleled customer service, you'll also be helping a feed a family in need. If you have any questions, don't hesitate to call us or send us an email - our staff will be more than willing to help. We hope to see you soon, and happy thanksgiving! Love INC provides seven area churches with food for families in the Hudsonville, Jenison and Grandville community. As a Christian movement of churches working together, Love INC transforms the lives of those in need by ministering the love of Christ through providing basic necessities such as non-perishable food and personal care items. Read more about them and their mission by visiting LoveInTheNameOfChrist.org.

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